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About







Introducing Your Consulting Partner




The Mary Group.


Mary is an integrated services group for advancing the New York cannabis space. As an end-to-end consultancy, Mary equips startups and existing operators with the knowledge and tools necessary to enter the recreational market, implement sound business practices, and develop a plan for maintaining compliance and creating sustainable growth amidst intense competition and unruly market volatility.  










Founding Story 2021






Coming together for New York.


The consultancy’s founding in 2021 formalized an existing network of agricultural experts from Humboldt County, the birthplace of cannabis culture; New York’s market-dominant legacy operators paired with strategy consultants; and a creative studio of brand designers and marketing experts. This unique merging of worlds enables top-level strategic and financial guidance without losing the ability to remain as your tactical partner in day-to-day operations.








Equity in Cannabis






Empowering startups and small business.


Regulated markets  have  seen dismal success rates in social equity  and  small business licensees. A combination of factors ranging from supply saturation, jurisdiction opt-out policies, banking constraints and capital costs of entry – all compound against the fierce competition of existing medical operators met with an influx of MSO’s –  resulting in a rigorously complex business environment. Mary aims to impact the New York market by better enabling success among a diversity of license applicants and legacy operators.





Mary Solutions is a partner consultancy that empowers small businesses and legacy operators to enter and withstand New York’s recreational market.





Mary Studio builds directional brands powered by elevated marketing and emotion-driven creative. Brand narrators born of the design industry, here to usher in a new era of cannabis brands.


Leadership









Christopher Adorno


Chief Executive Officer

CEO, Mary

A first generation Dominican-American, Chris was born in New York and has lived across every borough. Exiting the city’s foster care system, he turned to the legacy market where he worked for over a decade. Chris understands the power of people and the critical importance of integrity and equity in building relationships
















Joseph Miller


Cultivation Lead

Mary Solutions
Joseph is a 2nd generation farmer that was born and raised in Humboldt County, California, the birthplace of cannabis culture. Joe has 30 years of cultivation experience across environments and mediums, and his field knowledge is unmatched in the industry. Joe is the cultivation expert and master IPM specialist.











JT Woehler



Operations Lead

COO, Mary

JT has worked across the supply chain in the legacy and recreational markets of California. From operations to revenue generation, he’s equipped with the understanding that market volatility demands lean business. Developing financial models, production calculators and operating procedures are his forte.












Kaller Roemer



Strategy Lead

Mary Solutions

Kaller is a veteran of the United States Army Infantry with a background in finance and consulting. After his deployment to Iraq with the 10th Mountain Division,  he studied Economics and Entrepreneurship at Princeton University, where he served as President of the Ivy League Veterans Council. Kaller leverages his quantitative analytical toolset to create detailed strategies for firms.









Max Tsiring



Marketing Lead

CMO, Mary

Max immigrated to New York at age five and began selling cannabis when he was twelve. After over twenty years as a legacy operator (and professional musician), he turned to entrepreneurship, co-founding Artifact, an acclaimed fashion research and rental archive that powers the design and entertainment industries worldwide.
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